Jeddah: Motor Souq has unveiled its revamped website and rebranded business model, transforming the car-buying experience in Saudi Arabia. With cutting-edge technology and an expanding showroom network, Motor Souq bridges the gap between traditional dealerships and digital convenience, offering customers a seamless and immersive shopping journey.
According to the source, the newly enhanced platform features 360-degree high-resolution imaging, allowing buyers to inspect vehicles remotely, from sleek exteriors to detailed interior stitching. This innovation aligns with Motor Souq’s vision of modernizing car purchases in the Kingdom. Rami Salah Hankir, COO of Taajeer Group, emphasized the significance of the transformation, stating: “Motor Souq’s evolution is not just a rebranding; it’s a bold step towards redefining vehicle purchases in Saudi Arabia. Our enhanced showroom and digital platform deliver a seamless, transparent, and modern car-buying experience.”
At the core of Motor Souq’s digital transformation is an intuitive interface that simplifies navigation and enhances accessibility. Customers can refine searches by brand, model, year, and price range, while built-in car comparison tools empower them to make well-informed decisions.
Amir Faquiri, General Manager of Motor Souq, highlighted the company’s vision, saying: “Our new platform is a game-changer in Saudi Arabia’s automotive industry. By integrating the latest technology with user-friendly features, we are setting new standards for convenience, efficiency, and trust in car transactions.”
What sets Motor Souq apart is its hybrid approach, blending physical showrooms with an advanced online shopping model. With seven strategically located showrooms across Jeddah, Riyadh, Dammam, Madinah, Makkah, Taif, and Jazan, customers can choose between in-person visits with expert advisors or a fully digital exploration experience.
As Saudi Arabia’s automotive industry embraces digital transformation, Motor Souq leads the charge, redefining customer expectations with innovation and excellence. Customers are invited to explore the future of car buying by visiting Motor Souq showrooms or experiencing the new platform online.